A PRIVATE PROFILE ON INSTAGRAM, 13 THOUSAND FOLLOWERS AND A FOLLOWING REQUEST TO SEND TO DISCOVER HIS STYLE. REDMILK MEETS THE MYSTERIOUS ARTIST BEHND THE @TELEPATHICPEOPLE ACCOUNT.
Who is behind the Telepathicpeople IG account?
I run the account myself, my names is Miro Bijelich and I was born in South Africa. I’m half Lebanese and half Croatian and I moved to the U.K in 2015 from Johannesburg.
What do you do in real life?
Currently I’m in the process of re-launching my design studio and brand CULT.11AD in Europe with my business partner William Ndatira (@williamcult on Instagram). I went back to school in 2016 and completed a Post Graduate Fashion course at Central Saint Martins. I’m a self taught graphic artist and I also have work experience in trend forecasting and fashion production.
Why did you decide to keep the account private? Do you think it is also a new trend of other accounts?
There is two reasons: firstly I got irritated at people reporting images and I wanted to take back some control. I feel if you request to join my account you are my guest and if you don’t like or agree with the imagery you are welcome to leave. Secondly I like the idea of being allowed into a “secret” account… I hope everyone I let in feels that they are part of a special club especially because I tend to post based on my moods and emotions, so its quite personal.
When did you open it and why?
My business partner William started using Instagram as a mood-board back in 2011 when the app was mainly used for posting food and holiday shots. I started not long after that, as fashion creative it felt natural to post a running mood-board so that the world can see your personal individual taste and image reference.
How do you rework the photos?
In terms of layout I use guides to focalize the subject matter and recently I’ve started to round the corners of the images. It’s all about the little details. Otherwise not much reworking gets done.
What are your main topics?
As mentioned before I tend to post images that best describe my mood. As you can see from my posts the subjects are quite diverse and tend to lie more on the provocative side. I enjoy subjects to look straight into the camera as if they are staring into your soul. I also like to appeal to people’s primitive needs and desires.
What about negative and positive comments?
To be honest I’ve been sort of lucky, people are quite hesitant to post any negative feedback, I think people would rather unfollow than bother posting their point of view. I often get encouraging DMs for which I’m extremely grateful. Other than that I enjoy seeing my images being used as profile images and reposts – I consider that a huge compliment.
Have you ever been contacted by brands for any collaboration?
Yes as a brand we’ve worked with artists like Tommy Cash, ASAP Rocky and we have an ongoing collaboration with GUCCI for online content. It’s still early days people are still trying to figure out who we are and what we do under Cult11AD.
An advice to who want to manage an Instagram page.
I say post on instinct, we are bombarded with so much referencing imagery with no depth. I’d say post whatever speaks to your soul and not what you think other people may like. Have the courage to forge your own personal vision without worrying about how many likes or followers you gather, in time you’ll attract your own tribe.
Have you already selected the photo you will publish tomorrow?
Not really, They are all quite spontaneous.
What will you do after this interview?
Having a shower and then sitting with budgets for the next CULT project.
Photos courtesy of the artist