THE ROTTINGDEAN BAZAAR AW18 COLLECTION IS NOT JUST "FASHION": IT'S A PROVOCATION, AN IRONIC AND DESTRUCTIVE VISION OF OUR SOCIETY.
The idea of James Theseus Buck and Luke Brooks, aka Rottingdean Bazaar, goes beyond the simple concept of “fashion” and turns into something totally unexpected: the watchwords are extravagance, and irony.
Their collaboration, which began at the end of 2015 after the meeting at Central St. Martins’ university, led first to the “Badge Taste” project and then to the creation of their brand.
For Autumn-Winter 18, the duo presented a collection that is a provocative and satirical vision of our society. During the London Fashion Week Mens the fashion show was very successful and that surely left the audience speechless.
The show opens with the absurd creations and the kitsch style typical of the brand, from a man in a suit made of stickers from the supermarket, to another who paraded with a hardcover of Naomi Campbell under his arm. More than clothes on the catwalk we see costumes, each created specifically for his character.
Soccer balls, giant sequins, stickers: all manipulated and worked thanks to the traditional Japanese technique of colouring fabrics, the shibori. This is the world of James and Luke, this is Rottingdean Bazaar, bizarre and out of line.
We laugh, because in fashion there is also need of this lightness and this provocation. What makes this duo special is the ability to observe our society, made of inaccuracies and absurdities that make it unique and wonderful.
Text Irene Bellucci