ASAP ROCKY STYLE RULES

BORN IN 1988 AND RAISED IN THE HARLEM DISTRICT OF NEW YORK CITY, RAKIM MAYERS, KNOWN AS ASAP ROCKY, IS A MEMBER OF THE HIP-HOP GROUP A$AP MOB, A COLLECTIVE OF RAPPERS, PRODUCERS, MUSIC VIDEO DIRECTORS AND FASHION DESIGNERS WITH SIMILAR INTERESTS INTO MUSIC, ART AND FASHION.

Icon of the rap style world, he has been chosen by Kris Van Assche along with Boy George, Rami Malek and Ernest Klimko for the Dior Homme SS17 campaign shot by photographer Willy Vanderperre. A campaign that has strengthened its iconic image thanks to the impact that emerges with the attitude of the brand.

Another fashion universe for which he is a symbol of style, is the Gucci one. It can be said that the Italian brand by Alessandro Michele, is for him also a kind of new artistic vehicle of expression.

With “PRETTY FLACKO” he has created a status that reflects the young attitude: this expression encapsulates a certain kind of lifestyle, an it is now an important piece of the urban dictionary that best represent himself.

A must in Asap Rocky style are surely sunglasses, starting from the most classic to the most extravagant: the ones by Gosha Rubchinskiy x Super sunglasses, those ones by Gucci and the Dior pair worn in Money Man short film are just some examples.

Another style accessory that becomes iconic in the release of the rapper is JWAnderson’s extra large leather-made-by rucksack. The style with which he intersects art and fashion, thanks to music, makes he one of the most modern and eclectic figure around.