In the past few weeks several videos have been released: such as the explosive fashion short film for Kenzo fragrance directed by Spike Jonze. Titled “My Mutant Brain” that’s not you’re average perfume adv with a girl and a bottle: we see “Leftovers” actress Margaret Qualley perform a wild choreography that right away reminded us of Fatboy Slim’s “Weapon of Choice” music video.
The 12th episode of Miu Miu’s “Women’s Tales” series directed by “The Wolfpack” Crystal Moselle features the all-girl New York crew The Skate Kitchen in the dreamlike/biographical film.
Big names aren’t just behind the camera: Chanel chose multifaceted artist Willow Smith as the newest ambassador of the eyewear campaign shot by Karl Lagerfeld; meanwhile Jared Leto take a bubble bath in Venice for Gucci Guilty fragrance campaign, captured by Glen Luchford, who’s shot all of the brand’s campaigns since Michele’s arrival.
Last but not least the most discussed couple of the decade “Kimye” with all the Balmain Army star and have a cry in Kanye’s video “Wolves” making it hard to tell if we’re talking about a music video or an adv in between all that “blue steel” stares!