UK pop dynamo Charlotte Aitchison - a 22-year-old Hertfordshire native - aka CHARLI XCX knows what she’s doing. First sighted at 14, success has been a long time coming. She is now at her third album. I met her last month in London during the NME Awards where she won the Dancefloor Filler Award
From True Romance until today. How did you way to do music changed?
My music changed as my emotions changed. I felt frustrated before making this record and some of that aggression transferred into the record. I wanted this album to be more raw, wilder and more guitar led.
You have been collaborating with several artists in the last year. Can you tell us something special/a peculiarity of working together for each of them?
All the artists i’ve worked with are all so special and different. It was so fun to work with Rita Ora. She makes me laugh so much. Shes such a free spirit. We nearly crashed the pink truck in our video together. It was great.
Your popularity has been widely increasing. How do you protect your personal lifestyle and does this disturb your creative mind sometimes?
I just don’t talk about it. If you don’t talk about it then there’s nothing anyone can say.
Once you mentioned you have a ‘dark side’. Can you tell how does this reflect in your song style?
The darker side of me comes out as vulnerable on my records. I think Need Ur Love is definitely the most vulnerable song on the album and also probably my favourite.
Which was the funniest travel for work so far and why?
The first time we had a private jet – that was pretty funny and amazing. We drank all the champagne on the plane before we took off and were just a nightmare the whole time.
USA or UK. Where would you like to spend most of your time?
UK! It’s where i’m from.
How do you still feel when you listen to on of your songs played one the national radio?
It’s still exciting. It’s amazing that people care. I’m so selfish when I write music, I just write it for myself and never really expect for anyone else to like it or relate to it, and people do and that’s really amazing and still unexpected for me.
Do you think pop music is changing? And how?
It’s constantly changing. Artists are leading the way. It’s so amazing how genres are diversifying. Pop is so broad. It’s really great.
An artist you would love to collaborate with…
I’ve been lucky to work on the new Gwen Stefani’s record behind the scenes as a writer and that was really incredible. She’s an awesome artist.